The internet has changed the way people communicate with each other and the way marketing agencies spread the world on new products. Here’s three initiatives I found interesting, funny or simply made me smile:
Bob Dylan – New DVD
The idea is to promote Bob Dylan’s dvd/album by sending someone a message which is show by Dylan itself using cards. Nice.
Beer promotion, very funny, include your friends name for some laughs. 
update: oops, forgot to include the links. my bad. 